GET PAID FOR WHO YOU ARE, NOT WHAT YOU DO.
Discover the Formula for Positioning, Branding, and Marketing High-Ticket Services and Products.
OUR UNIQUE PROCESS: THE A.C.T. FORMULA™
The most sustainable marketing strategy is also the simplest. The ACT Formula is a continuous cycle built on three unchanging stages: you attract the right audience, you convert them with an irresistible offer, and you transform their reality. From your newest prospect to your oldest client, this three-part process is the engine behind true premium authority—allowing you to build a highly profitable business based on the progressive realization of a worthy ideal.
ATTRACT
Attract perfect prospects by producing results in advance
CONVERT
Convert them to clients and customers with irresistible offers
TRANSFORM
Transform their lives with world-class "during unit" support.
CLIENT SUCCESS STORIES
Best-Selling Book Produces Paid Speaking Engagements for Speaker/Consultant
Dorothy Andreas
Entrepreneur, Business Consultant and Coach
Best-Seller Status in Key Category for Speaking Engagements and Client Contracts
John J. Fenton
Trainer, award-winning speaker, coach/mentor
ABOUT COLIN CAMPBELL
Direct-Response Marketing Expert for Service-Based Business Owners
Hi, I'm Colin Campbell.
If you've made it this far down the page, I want to say thank you. My entire goal with Formula Marketer is simple: to help you stop competing on price and start getting paid for exactly who you are.
For over 12 years, I've helped service-based business owners do just that. I am best known for my flagship service, Books That Get Leads, where I collaborate with you to transform your insights into a compelling, actionable book that positions you as an undeniable industry leader.
My work also spans comprehensive product launches, email campaigns, content playbooks, and branding strategies—all designed to engage your perfect prospects and build your long-term authority. (If you're curious, you can >>>See Colin's Portfolio Here<<<
But enough about my work. If you are looking to step out of the commodity trap and build premium authority, the best way to figure out if we're a good fit is simply to have a conversation.
No high-pressure pitches or manipulative sales tactics—just a genuine chat about your business, your goals, and how The ACT Formula might apply to you.
If you're ready to explore what that looks like, feel free to schedule a time that works for you. I look forward to speaking with you.
Thanks,
